Business Model Innovation
Innovate your business model
This program has been taught since the launch of (international bestseller) Business Model Generation. It gives you insights in the essential tools to apply for strategy and innovation. You learn about the method, the way designers think and how you get to disruptive new business models. We also help you apply LEAN thinking by validating your key assumptions from your business model and value propositions. The course is meant for participants who have little understanding or who are new to business model thinking for strategy and innovation.
PROGRAM DAY 1: UNDERSTAND
Business Modeling for Strategy & Innovation
Think like a designer: new tools, skills and mindset. The business model strategy & innovation process.
Business Model Deep Dive
Business Model Mechanics
Explore other Business Models like AirBnB, Uber, Alibaba. Business Model Patterns.
Business Model Understanding
What does your business model context look like? Learn how to apply the context canvas
What about the customer?
Gain better insights of your customers. Design a better value proposition with the value proposition canvas
PROGRAM DAY 2: IDEATE & TEST
Business Modeling Innovation
How to innovate your business model? Apply techniques like Freshwatching, What-if questions, Blue Ocean Strategy and Epicenters.
Validate your business model (I)
Learn how to find your riskiest assumptions.
Validate your business model (II)
Learn how to set up experiments.
Pitching Business Models
Storytelling of your business model. How to engage with others sharing your business model.
WHAT YOU LEARN
- Business Modeling
- How to use the Business Model Canvas
- Innovation techniques & Ideation
- Business Model Design
- Visual Thinking