Blog

Can innovative companies survive without their gurus?

 Can innovative companies survive without their gurus?

Many successful companies have innovative masterminds at the wheel. In order to find out how important they are, we asked people which company they thought was the most innovative: Apple, Amazon, Tesla or others? A mere three percent of voters, only one person, voted for Apple. It’s...

READ MORE

Forget about prototyping and MVPs. Pretotype!

 Forget about prototyping and MVPs. Pretotype!

I often experienced how hard it is to get buy-in and real commitment for innovative ideas. It can be very hard to make people feel passionate about an idea YOU came up with. But if you make something very concrete and even tangible, people become very enthusiastic, give constructive...

READ MORE

How To Use An Innovation Matrix To Help You Make Choices (Or…What Do I Do With ALL Of These Ideas?!)

 How To Use An Innovation Matrix To Help You Make Choices (Or…What Do I Do With ALL Of These Ideas?!)

Brainstorming is fun! We all know it. People come together and think big. The ideas flow and the future looks bright. However, at some point, the law of diminishing returns begins to creep in. Alas, having too many ideas with no good way to cull them is almost as bad as not having...

READ MORE

Don’t be a freezing frog. Pivot.

 Don’t be a freezing frog. Pivot.

In the 19th century a cruel yet fascinating science experiment was done*. Researchers put a frog in a pan of boiling water and the frog quickly jumped out. But when they put a frog in cold water and put the water to boil, the frog wouldn’t move and slowly boil to death. The...

READ MORE

INSIDE SILICON VALLEY PLAYBOOK: tips & tricks for entrepreneurs visiting the Valley

 INSIDE SILICON VALLEY PLAYBOOK: tips & tricks for entrepreneurs visiting the Valley

Every day lots of Entrepreneurs visit Silicon Valley. They come here looking for inspiration, for funding, finding new customers and they maybe even wanting to start their business in the Valley. Over the years I have met a lot of these entrepreneurs. They all decided to black out...

READ MORE

3 Steps To Understand Your Customers (And WIN!)

 3 Steps To Understand Your Customers (And WIN!)

All too often we come across companies – some of which we have ties to – that are in midst of developing unbelievably cool technologies and (what they would call) innovations that leave the customer out of the equation. For as much as human-centered design and customer development...

READ MORE

Breaking Down the Context of the 2016 US Elections

 Breaking Down the Context of the 2016 US Elections

“It’s so much easier to suggest solutions when you don’t know too much about the problem.” ~Malcolm Forbes For as much as we’ve all probably been immersed in what’s going on with the 2016 US elections, sometimes it’s difficult to see the forest through the trees....

READ MORE

With the right team, anything is possible

 With the right team, anything is possible

Babe Ruth the famous American baseball player, once said, “The way a team plays as a whole determines its success. You may have the greatest bunch of individual stars in the world, but if they don’t play together, the club won’t be worth a dime.” The same can be said about...

READ MORE

Design Should Be At The Core Of Everything

 Design Should Be At The Core Of Everything

When your book is number one and it hasn’t even hit the stores, you know you’re doing something right. I interviewed the designers of “Design A Better Business” to understand what their secret is. And believe it or not… It’s design. Maarten, wearing custom made shoes,...

READ MORE

How A Great Vision Brings You To The Moon

 How A Great Vision Brings You To The Moon

What drives business model innovation at leading companies such as AirBnB or Alibaba? Is it better ideas, more resources, smarter people, more advanced technology, or a better network? All of these things are important, but there is another, more powerful artefact that drives innovation...

READ MORE
 
How A Great Vision Brings You To The Moon