Blog

3 SIMPLE STEPS TO UNDERSTAND YOUR CUSTOMERS (AND WIN!)

 3 SIMPLE STEPS TO UNDERSTAND YOUR CUSTOMERS (AND WIN!)

15-06-2016 All too often we come across companies – some of which we have ties to – that are in midst of developing unbelievably cool technologies and (what they would call) innovations that leave the customer out of the equation. For as much as human-centered design and customer...

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The Power of the Value Proposition Ad Lib: the CIO Example

 The Power of the Value Proposition Ad Lib: the CIO Example

05-05-2016 It is one thing to prescribe the remedy, but it is something else to administer the cure. We use design tools to help clients navigate strategy and articulate value propositions – but we apply this stuff to ourselves all the time and it isn’t easy. Here is a recent journey that...

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Non-Profit Strategy Design: HEAL and the Fight Against Human Trafficking

 Non-Profit Strategy Design: HEAL and the Fight Against Human Trafficking

13-04-2016 Working with HEAL Trafficking Hanni Stoklosa, an emergency physician at the Brigham and Women’s Hospital, Harvard Medical School, was surprised to learn that human trafficking is prolific in the United States and that up to 88% of trafficking survivors have contact with the healthcare...

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Don’t let your business become a Fashion Nightmare

 Don’t let your business become a Fashion Nightmare

05-03-2016 Applying the 5 elements of Fashion thinking to business model innovation.   During my guest lecture at the Design and Wine event, part of the Strategic Design MBA I met Natalie Nixon*. We are both huge fans and practitioners of design thinking and Natalie introduced me to a new...

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The Five I’s of Big Data: Where True Value is Found

 The Five I’s of Big Data: Where True Value is Found

16-12-2015 As described in an earlier post, “innovative, sustainable Big Data Business Models are as pervasive and sought after as they are elusive (i.e. “data is the new oil”)”.  Part of the reason for this is that many companies have a hard time seeing big data as only one ingredient...

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A Circular Business Model: Your Next Business Model

 A Circular Business Model: Your Next Business Model

10-12-2015 Linear business models have proven to have limited potential. Circular business models are the future.  Companies like Caterpillar, Desso, and Michelin among many others, are rethinking and redesigning their products. They employ new design, new materials and new business models....

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Alex Osterwalder & Yves Pigneur winners of Thinkers50 Strategy Award 2015

 Alex Osterwalder & Yves Pigneur winners of Thinkers50 Strategy Award 2015

10-11-2015 Every two years, Thinkers50 produces the world’s most prestigious ranking of management thinkers. This year, Alex Osterwalder and Yves Pigneur won the Strategy Award 2015  and ranked #15 on the Thinkers50 Ranking 2015, after Michael Porter (#1), Clayton Christensen (#2), Kim &...

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Six ways throwing a Dinner Party can help you become a better Strategist

 Six ways throwing a Dinner Party can help you become a better Strategist

05-11-2015 Cooking is an oft-used metaphor for leadership (this article does a good job describing this).  This makes sense.  Both leadership and cooking are about taking action, using the tools at hand, and rolling with the punches (when things go a bit wonky).  However, as good a cook or...

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Hackathon – Hack all night – Play all day: A new sight in Virtual Reality

 Hackathon – Hack all night – Play all day: A new sight in Virtual Reality

05-11-2015 Thursday October 29th marked the start of an exciting Hackathon in San Francisco, part of the BerkeleyHaas PLAY digital media conference. Teams were challenged with the daunting task of how Virtual Reality can improve the lives of severely disabled persons. “It is not about hacking...

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Building our presence in the USA

 Building our presence in the USA

22-10-2015 Exciting news! Starting October 1st, our colleague Maaike Doyer, Global Strategy Designer and CFO, moved from Amsterdam to San Francisco. With this move Business Models Inc. makes a strategic choice to further build and strengthen the Business Models Inc. brand and exposure. By supporting...

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Building our presence in the USA